What Insurance Adjusters Really Look for in a Roofing Claim

Many contractors assume adjusters are trying to deny claims. In reality, adjusters are looking for documentation, justification, and consistency.

Strong claims usually include:

• Clear photos with context

• Measurements and diagrams

• Code references

• Line items that match the documented damage

  
  

When contractors understand what adjusters are trained to evaluate, they can submit cleaner claims that move faster through the system.

Training teaches contractors how to speak the same language as insurance professionals—turning confrontations into cooperation.