Homeowners don’t just buy roofs—they buy confidence. Contractors who understand insurance claims can: Explain the process clearly Set realistic expectations Answer tough questions Guide homeowners step by step This expertise builds trust and dramatically increases close rates. Training doesn’t just improve technical skills—it improves sales conversations, professionalism, and long-term reputation.

Insurance estimates are a starting point—not the final word. Adjuster estimates often miss: Local code requirements Access and safety considerations Specialty materials or labor Market-specific pricing Contractors who rely entirely on insurance estimates risk under-billing jobs or absorbing extra costs. Knowing how to review, correct, and supplement estimates protects both the homeowner and the contractor. Education empowers contractors to advocate for proper scope and fair p

Many contractors assume adjusters are trying to deny claims. In reality, adjusters are looking for documentation, justification, and consistency . Strong claims usually include: Clear photos with context Measurements and diagrams Code references Line items that match the documented damage When contractors understand what adjusters are trained to evaluate, they can submit cleaner claims that move faster through the system. Training teaches contractors how to speak the same lan

Estimating mistakes cost contractors more than just time—they cost credibility and profit. Some of the most common errors include: Missing code-required upgrades Underestimating labor complexity Failing to document damage properly Relying solely on insurance estimates Accurate estimating requires more than software. It requires understanding scope, documentation, and how adjusters evaluate claims. Training helps contractors learn how to spot missed items, justify pricing, and

Many roofing contractors are excellent at installing roofs—but struggle when it comes to insurance claims. The problem isn’t intelligence or effort; it’s a lack of formal training in how insurance companies operate